Tuesday, July 31, 2012

Google’s Venice Update: A Push For Local SEO

You probably know about Google’s Panda and Penguin algorithm updates, but what about the Venice update? A few months ago, Google rolled out Venice, which focused largely on local search. Although it’s a bit under the radar, the Venice update is extremely important for local business owners because search queries no longer depend on the searcher for location specific words – it uses the searcher’s IP address to deliver location-based results. There’s no better time to focus on local SEO than now!

 

What exactly is the Venice update?

Released in February, the Venice update changed how Google users search. Google wants to provide you with the most relevant results to your queries, so they added location to the mix. The two statements they released about Venice were that it made “improvements to ranking for local search results” and that it “improved local results” overall. You may have noticed your “current” location displayed in the left column of your Google search screen. This location, based off of your IP address, is used to determine search results. For instance, you can simply search for “hair salon” and Google will show you sites for salons in your area on the first page (as illustrated below). You can also change it manually if you wish, allowing you to look up businesses in other areas. Convenient, right?

Friday, July 27, 2012

On Page Optimization Tips

On page optimization is the most important and complex part of search engines optimization . This site allows sorting of search keywords for your needs. It should be the basis of which some tips on optimizing your site for items that the page is in progress.

This site allows you to sort your page or your own keywords to improve search engine ranking depends on the page of the site optimization for search engines in any partition. This is mainly on page factors of your index page, set the ranking for your keyword.

Page optimization is often forgotten these days, because we focus more and inbound links with targeted anchor text to get more of our time. - Optimization page, but you quickly to do something yourself an extra boost in the SERPS can offer.

There is great for a list page SEO technique that search engine optimization is considered in the evaluation process. Recognizing these factors, but are not limited to: words in the web page URL, title tags, meta tags, headlines, sub headlines, keyword density, words start page, page content, words that are bold in touch , words, site navigation, website link structure and a number of other reasons.

How To Optimize Dynamic Website Or Pages

Definition of Dynamic Pages :

Dynamic pages are the pages generated "on-the-fly" from a database. It is also known as database-driven pages. PHP, Perl, ASP, etc are using to generate dynamic pages.

It is difficult for the search engines to read the dynamic pages. It is generated when user select variable. It is not possible for search engines to select those variables and this reason these pages cannot indexed.

Dynamic URL's contains strings like &, %, ? and due to these characters problems starts for the search crawlers to read the content. But it is possible to index the dynamic pages also.

Here, I am writing the way through which a dynamic page can be readable by the crawlers :

Avoid Common SEO Mistake

Search engine optimization is a great process to have your website link into top rankings in major search engines like Google and Bing. But it needs patience and quality work to achieve the best results.


When we are in process to implement things like Search engine optimization for business, we can do mistakes. In this post, you can find some common SEO mistakes which we shouldn’t repeat and should care of…

1. Creating a website without reading Search engine webmaster guidelines
2. Creating pages with no content / text
3. Using JavaScripts that halts search engine crawlers
4. Creating duplicate pages
5. Keyword Stuffing in the website
6. Hiring an SEO company without proper investigation
7. Trying Black Hat SEO technique

Wednesday, July 25, 2012

Search Engine Optimization

Good content is important for any SEO campaign and is one of the most important aspects of SEO. SEO is nothing but content marketing. The success of a website depends on the rate of traffic for that website.
Good content helps to attract users to websites.  Updating the content is also very important in attracting customers to websites. If a website has good content it leads users to go through each and every part of the site. 

If the content is easy to understand by users then the site will get a higher ranking.  Providing unique content for a website is of high priority.  If we have ‘keyword related’ content then the website has higher chances of being ranked well. 

Tuesday, July 24, 2012

Facebook Ads : What Are You Really Paying For?

About three weeks ago, I ran an ad campaign on Facebook for a fanpage that resulted in an increase of Likes from 100 to around 900. Success!




…or so I thought. After a week of posting content designed to engage the new audience and attract more new followers, the individual post Likes were averaging the same totals as prior to the campaign.

This was frustrating. My initial reaction was, “Hmm, maybe these ad-generated “Likes” that I’m getting are fake,” but all I had to go on was a few weeks’ worth of data and a hunch. That’s when I brought it up to Brent Csutoras of Kairay Media over a cup of coffee.

Friday, July 20, 2012

Top Press Release Submission Sites in 2012

Press Release Submission is one of the best process to get quality back links from press release sites. Here are the list of Press Release sites which are quickly approved and with high page rank. Leave a comment if you know any updated press release submission sites. Below are the sites which are only approved. I have total 60 sites, but below are the only approved, which i worked personally.

 

List of Press Release Submission Sites 2012


LAST UPDATED ON July 2012

Wednesday, July 18, 2012

Dynamic Generated Meta Tags

This option will tie in with your database file and allow you to create keywords and descriptions for every item on your site, which we then load directly onto the Meta Tags.

Don't want to type it all out? We can create a dynamic option that will display data directly from your item information.

Benefit Snapshot

* Search Engine Friendly
* Increased Site Exposure
* Reduces Advertising Budget
* Automatically Populates

General keywords and descriptions are no longer enough for search engines optimization.


Tuesday, July 17, 2012

Frequently Asked SEO Question 2012

Most Asked SEO Interview Questions & Answers 2012


1- Tell me something about yourself?
You should brief your interviewer about your family, your educational background and your work experience.

2- What was your exact job profile in your previous company?
Provide a suitable explanation about your job profile which would include your job responsibilities and the amount of work you have handled so far.

3- What all verticals have you handled so far?
Verticals means on what themes of websites have you worked so far- this may include education, real estate, IT, travel, Shopping, jobs etc.

4- What is the difference between on-page seo and off-page seo?
On page seo means optimizing your website and making changes on title, meta tags, site structure, site content, solving canonicalization problem, managing robots.txt etc.
Off page optimization means optimizing your web presence which involves backlink building and social media promotion.

Google Expected PageRank (PR) 2012 Next Google PageRank Update

Next Google PageRank Update

The whole world is well attentive of the fact that Google updates the PR for websites and blogs 4 times a year, but no one has clear idea when it happens, assumption about precise date can be made and sometimes it ties with Google.

Google changes its last PR in the 30 Jan, 2012 – 2 Feb, 2012 that was an awful update for most of the webmasters and bloggers, as Google has strengthen the circle against spammers and copyscape. This update might be more abrupt then the previous one as now Google is changing its algorithms on daily basis after a major Penguin Update

Monday, July 16, 2012

What are Doorway Pages, and Should I Use Doorway Pages?

Doorway pages are Web pages designed and built specifically to draw search engine visitors to your website. They are standalone pages designed only to act as doorways to your site. Doorway pages are a very bad idea for several reasons, though many SEO firms use them routinely.

As a rule of thumb, if you can't reach the page by following the site navigation, then it is a doorway page. You are not supposed to "visit" the page. Instead, you are just supposed to find it in the search results and then click through to get to the site in question. In essence, a doorway page is no more than a one-page click-through advertisement for a website. However, when you are searching, you don't want to visit one-page click-through advertisements for a website. You want to visit websites. Think of doorway pages as giant banner ads, only worse. You're searching for "widgets" and instead of getting a widget site, you get a page that says, "click here for widgets." You just did that! Now they're asking you to do it again. Are you going to click?

Friday, July 13, 2012

How To Optimize A Magento Product Detail Page

Product detail pages are critical for ecommerce sites. They are also the ones Google and other search engines have the most trouble with.

While Magento provides some basic search-engine-optimization capabilities out of the box, search engines still face challenges when crawling the pages of a Magento-powered storefront. This article will focus on the product detail pages. It is the first in a series where I will review the SEO changes you can do to a Magento setup. The idea is to make it easier for the search engines to find, index and rank the pages — without alienating your users. These detailed SEO changes will dramatically improve the search performance of Magento product detail pages, making them much more effective at doing their job. In subsequent articles, I will go over the changes to other important pages like main category pages, sub-categories, internal search pages, etc.

What Should We Optimize?

There are two classes of SEO elements that need to be optimized on any given page: Those that the user can see on the page and those that primarily the search engine bots can see. The first we call “user visible” and the second we call “machine visible.”

Tuesday, July 10, 2012

Search Engine Optimization: Simple or Difficult?

Performing a proper search engine optimization ensures that your site is easily visible on internet. If you want to make it easier for the users to find your website, apply the following tips.
  • Linking your website to relevant content of reputed website helps improving your search engine ranking. This is one of the most important factors of Search Engine Optimization. Search engines promote relevant off-site links more that the internal ones. You can increase your website’s ranking and visibility by trading the links with related sites.
  • Keyword density plays a vital role in SEO. Preferably, your page should have 20% or less keyword density.

Monday, July 9, 2012

12 Truth About Writing Online To Earn Money

I believe both you and me have heard people boosting earning minimum 4-figures pay check every month just by blogging. So, is this true or just another scam to lure people to the web? I have seen people earning 3-figures pay monthly simply by writing online. Therefore, I do believe nothing in this world is impossible.
  • So how do you actually start up and make the first move?
  • Is there anything you have to consider before deciding to write to earn money?
  • Is there you should know about online writing?
Yes answer is yes! You have a lot to learn and I have listed down 12 facts about writing online for money. This is a must to read for all in order to achieve excellence in both writing and earning money!

The Importance of Determining SERP Competition

Great detectives are timeless and now is a great time to start stepping up your SERP sleuthing :)
SEO has long been a process in which instant financial gratification has been hard to come by (especially on a brand new project). I believe the "patience" trait required by the nature of SEO is what causes many projects to fail due to a couple of different things:
  1. Many people getting into SEO get sold on "make a lot of easy money working from home" mantras and are lured in by otherwise dishonest marketers.
  2. SEO has a lot of upfront cost that may not be recouped for months (or years)
As organic real estate continues to become more elusive and expensive inside of Google (and harder to evaluate thanks to *not provided*) it really has never been more important to appropriately evaluate your competition and your keyword market.

Thursday, July 5, 2012

Web Design that Gets Visitors

A good design has a soothing affect while a great design can have a mesmerizing one."

Easily said than done! When it comes to deciding on a remarkable design for a website, the best place to look for is the web itself. The online environment is a constantly evolving entity that offers a barrage of refreshing designs that one can look in order to gain worthwhile inspiration from. This however, doesn't suggest blatantly copying someone else's design. It should rather be taken as an unlocking shudder to the creative senses that are locked deep inside our mind. Developing a visually appealing design is usually a combination of this and the use of skillful craftsmanship. The eye-appealing beauty of any web design needs more than a well defined layout, engaging graphics and an easy to grasp message.